Watch series teaser
Watch the short story, "The World"
Watch sample FAQ response from the website
Creative Strategy
Web 2.0 Strategy
Campaign Creative
Team Building & Training
Identity Research
Marketing Strategy
Microsite Web Design
E-mail Marketing Blasts
Copywriting
Short Video Script Writing
Short Video Filming/Editing
Vimeo Social Technolgy Integration
Mobile Flickr Technology Integration
Analytics Tracking
DVD Authoring/Packaging
Print Design/Production
Environment Design

"It was my pleasure to work with Tipping Media for our All In campaign. Tipping Media's work is excellent and their attention to detail was just what we needed.

It was a big project coordinating print media, video, web and more, and each component was done with excellence. We plan on using Tipping Media for future projects."

Mark Connelly, Lead Pastor
Superstition Springs Community Church

Superstition Springs Community Church (SSCC) located in Gilbert, AZ realized they needed to raise an additional million in building capital funding in less than 12 months.  They quickly contacted Tipping Media and hired us to develop a creative strategy that would not only be professionally designed and executed but would also cast vision to the church community and above all communicate this campaign was more than a building project - it was casting the vision of the church as rapid growth continues to challenge limited space and resources.

We first put together a 3-tier strategy that included a 4-week kickoff to the campaign complete with branding, microsite and e-mail campaign, a 12-month "awareness" campaign in which the church would identify and celebrate certain milestones within the campaign, and finally materials that would be developed to put in peoples hands beyond the 4-week kickoff so that visitors and newcomers to the church would feel they could engage.

This 12-month campaign was piggybacking a larger capital campaign from 2 years earlier.  The problem was that the church had more than doubled and new members were not aware of the capital campaign much less how to get involved.  So we used both online and offline tools to not only keep the campaign in front of the people but also to give them a next step - a call for action.

We brought in a film crew to create 4 short stories based on real people sharing real experiences and needs which pointed back to the capital campaign.  We also filmed the 4-week kickoff and made the video along with the short stories available on DVD to provide to newcomers. 

We incorporated Web 2.0 tools onto the mircosite to allow online dicsussion and sharing of the videos.  We empowered the people to post photo updates on the construction progress online by simply using their mobile phone.  We redesigned the lobby to incorporate the brand and imagery of the campaign as well as consolidated where people go for information.

The next phase of campus development will break ground in January 2009 with an expected completion date of December 2009.  Enough said!